Wednesday, 17 October 2018 03:13

Invictus Entertainment Group and BitMovio Announce Distribution Partnership of Original Content Through Its Blockchain-Enabled Marketplace Featured

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SAN FRANCISCO, CA — October 10, 2018 — The Invictus Entertainment Group (Invictus Films, Invictus Europa, Paddock Pictures and Avispa Films) today announced a content distribution partnership agreement with BitMovio, a Silicon Valley-based startup founded by some of the best minds in technology, entertainment, and venture capital. With a hybrid blockchain architecture, BitMovio provides a transparent marketplace enabling independent film producers and professional streamers to have complete control of their content distribution, flexible and instant monetization, and engaging audience interaction.


Through this agreement, the Invictus Entertainment Group will create, promote, and distribute its new development and production properties in feature and series formats through BitMovio’s platform. This will create an ongoing, original content “studio” available through BitMovio, utilizing blockchain technology and universal market access in the direct creation, funding, production, and exhibition of IEG through the Intellectual Property and literary holdings of its principals, award-winning film and television creators, Alexander Emmert and Cfa Weiss.


Alexander Emmert, CEO of Invictus Entertainment Group, said: “As creators of high quality content in the international marketplace, we have first-hand experience in the slow-moving traditional distribution platform space, and the seemingly inevitable slide towards commercialization within the newer ones. The mission and vision of BitMovio’s endeavor is refreshing to see in this industry, and we’re looking forward to how our partnership together will grow as we bring dynamic, eclectic content to a global audience through BitMovio’s marketplace.”


Simon Zhu, Co-founder and CEO of BitMovio, said: “The distribution challenges that Invictus Entertainment Group has faced in the video entertainment industry are a prime example of the issues that we’ve set out to solve with blockchain-enabled technology and a more transparent, connected marketplace between creator and consumer. We are pleased to be working with the team to see how we can build a more effective community-run marketplace and change the distribution paradigm for their business.”


Currently in beta, BitMovio is building a decentralized video streaming marketplace that leverages blockchain’s built-in incentives for peer-to-peer bandwidth sharing that drastically reduces streaming costs and enhances the viewer experience at the edge of the network. The marketplace creates a community that connects forward-thinking content creators with passionate consumers for storytelling and engagement, without editorial censorship from distributors. BitMovio enables fundamentally new ways for content creators to engage and monetize audiences, and involve audiences in the creative process.


Today’s partnership news falls on the heels of BitMovio’s recently announced content partnership with Arrow Storm Entertainment, Black Apple Talent, Elation Media, Fourth Media, and ImAirTV.


To learn more about BitMovio, visit www.bitmov.io.


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